Because of this, Joe had a tough time getting new clients and building a name for himself in the mainstream media. However, bodybuilding wasn’t popular back in the day in fact, it was somewhat of a “taboo” topic. After publishing his first magazine, Joe began helping his brother with his newly-founded sports nutrition company, as well as creating his own training courses. This is where his passion for entrepreneurship and bodybuilding started to “emerge”. That same year, he published his first fitness magazine, after spending many months creating it on his mother’s kitchen table. In 1940, Joe decided to take up weightlifting so he could become stronger building a set of barbells out of a pair of destroyed car wheels and axles in his family garage. These unfortunate circumstances made Joe’s start to life hard however, he didn’t let them stop him from chasing his ambitions.

He was also bullied by his neighbors during this time, because of his “fragile” looks. Joe’s parents were poor, so he had to quit school after the seventh grade to help support his family. Entrepreneur – Bodybuilding equipment company, Supplement company, Worldwide bodybuilding federation founder, Magazine ownerīorn to Polish-Jewish parents, Joseph “Joe” Weider grew up in Montreal Canada as one of four children in the family.“Those who are humble and ambitious are destined for success.” Athlete Statistics Joe Weider died in 2013, at the age of 92, leaving behind a legacy that is “forever engraved” in the history of bodybuilding. In his tribute to Joe, Arnold Said “I knew about Joe Weider long before I met him-he was the godfather of fitness who told all of us to “Be Somebody with a Body.” He taught us that through hard work and training we could all be champions.” Joe’s importance in bodybuilding was best described by his friend, Arnold Schwarzenegger. Throughout 50s, 60s, 70s, 80s, and 90s, he and his brother Ben built an empire in fitness starting a chain of successful supplement companies, and organizing world’s biggest bodybuilding events.

Growing up in a poor family, Joe had seen his lifelong efforts bring the term bodybuilding to the mainstream. Olympia, and publisher of numerous world-renowned fitness magazines. He was the co-founder of IFBB, creator Mr.

Joseph “Joe” Weider AKA The Master Blaster was a legendary Canadian bodybuilder, author, and entrepreneur.

Joe weider super circuit master manuals